Literally. I have less than two weeks until my MS 150 ride comes around, and I have a huge ache in my neck. It is because of bad posture. A lot of times I lean forward when on the computer, playing video games, or some other things. I have been on the computer quite a bit lately. Transferring DVD movies to digital copies takes time. I want many movies on my computer so I can watch it via AppleTV in another room. Also, it is nice to have a few movies on my phone when I am stuck on an international flight or even on vacation. Sometimes you just need to unwind and relax, watching a movie is a good way to relax.
Also, leaning over a piece of paper when I draw can wreck a neck too.
For the past week or two I have been focusing on posture, stretching and exercise. It has kept me off the bike. I can push through pain, but I am trying to attack it at the source. Due to this, I have not been on the bike much (typically no longer than 1.5-2 hours). I stretch and I try to relax my neck whenever possible.
Also, I am working out the area lightly. Increased blood flow to the area can speed up recovery. I am also planning on getting a massage next week before the ride, possibly two. Sometimes you just have to “work” it out.
Hope all is well with everyone! Ride on my friends!
Trekridermark 
Oh, and apologies in advance for my horrible grammar. I am busy right now and do not have time to edit it! hahaha